Pre-Seed Success: 10 Steps for Early Stage Founders to Raise Funds

Starting a new venture is an exhilarating journey filled with challenges and opportunities. One of the earliest and most crucial challenges is securing pre-seed funding. This initial financial fuel is what sets your startup’s wheels in motion. Here, we’ll delve into the essential steps to raise a pre-seed round for early-stage founders, guiding you through the labyrinth of attracting investors to turn your vision into reality.

Understanding Pre-Seed Funding

Pre-seed funding is typically the earliest stage of fundraising where founders secure capital to start developing their ideas. Unlike seed funding, which is often used to launch a product, Pre-Seed funds usually support market research, product development, and building a team. It’s about proving the concept and setting the stage for future growth.

1. Solidifying Your Business Idea

Before approaching investors, ensure your business idea is robust, unique, and addresses a real problem. This idea should be backed by market research, demonstrating demand and potential growth. A well-thought-out business plan that outlines your vision, goals, and strategies is non-negotiable.

2. Crafting a Compelling Business Plan

Your business plan is your roadmap. It should detail your business model, market analysis, product or service descriptions, target audience, competitive landscape, and financial projections. A clear, concise, and persuasive business plan can be the difference between securing funding and falling at the first hurdle.

An image depicting the essential steps for early-stage entrepreneurs to secure funding during the pre-seed stage.

3. Developing a Prototype or MVP

A prototype or Minimum Viable Product (MVP) can significantly strengthen your pitch. It shows investors that your idea is more than just words on paper—it’s a tangible, viable product that has the potential to succeed in the market. HyScaler helps startups in building and scaling prototypes and MVPs.

4. Building a Stellar Team

Investors invest in people as much as they do in ideas. A strong, skilled, and dedicated team can greatly increase your chances of securing funding. Your team should have complementary skills and a shared commitment to the startup’s success.

5. Leveraging Your Network

Networking is key in the startup ecosystem. Engage with other entrepreneurs, mentors, and potential investors. Attend startup events, join online communities, and consider participating in accelerators or incubators. These platforms can provide invaluable advice, support, and connections.

6. Identifying the Right Investors

Research potential pre-seed investors who have a history of investing in your industry. These can be angel investors, early-stage venture capitalists, or even friends and family. Understanding an investor’s interests and investment philosophy can increase your chances of a successful pitch.

7. Perfecting Your Pitch

Your pitch should be concise, compelling, and clear. It needs to explain your business idea, the market opportunity, your revenue model, and why you need the funding. Make sure to prepare the best pitch deck you can to aid you in securing an investment.

8. Engaging with Investors

Reach out to potential investors through your network or direct contact. Be prepared for rejections and use them as opportunities to refine your approach. Persistence is key.

9. Understanding Investment Terms

Know the basics of investment terms like valuation, equity, and convertible notes. This knowledge is crucial during negotiations to ensure you get a fair deal.

10. Negotiating the Deal

When an investor shows interest, negotiate the terms carefully. Ensure that the terms are fair and align with both parties’ interests. It’s often helpful to seek legal advice during this process.


Raising a pre-seed round is a challenging but essential step for early-stage startups. It requires a mix of a solid business idea, a compelling pitch, a strong network, persistence, and the ability to sell your vision to potential investors. Remember, every rejection is a step closer to success. Stay focused, be resilient, and keep refining your approach. With the right strategy and mindset, you can secure the funding you need to transform your startup dream into a thriving business reality. Early Stage startups have hired HyScaler to build and scale MVPs. Reach out with your here.