Perplexity AI’s New Feature: Turning Searches into Shareable Pages


In the rapidly evolving world of artificial intelligence, staying ahead means constantly innovating. Perplexity AI, a notable player in the AI space, has recently introduced a game-changing feature that is set to revolutionize the way we interact with search results. Perplexity AI’s new feature allows users to turn their search queries into detailed, well-formatted, and shareable web pages. This feature, known as Perplexity Pages, is poised to redefine the boundaries of information sharing and content creation.

The Trend of AI-Powered Summaries

AI-powered summaries of web pages are becoming increasingly common across various AI-centric tools. These tools aim to streamline the process of information retrieval by providing concise and relevant summaries. However, the next evolutionary step for some of these tools is to prepare comprehensive and visually appealing web pages based on search queries.

The Arc browser, through its Arc Search app, has started to explore this concept. Similarly, Apple is rumored to be developing its own smart recap feature for web pages and articles. These advancements indicate a growing trend towards more sophisticated and user-friendly information presentation methods.

Perplexity AI’s New Feature: Perplexity Pages

Perplexity AI’s new feature, Perplexity Pages, is the latest addition to this innovative trend. This feature aims to help users create reports, articles, or guides in a visually appealing format. Whether you are a free or paid user, you can find the option to create a page in the library section of Perplexity AI’s interface. Simply by entering a prompt, such as “Information about the Sahara Desert,” the tool begins to generate a comprehensive page.

One of the standout aspects of Perplexity AI’s new feature is the ability to customize the tone of the generated text. Users can select an audience type — beginner, advanced, or anyone — which shapes the complexity and style of the content. The AI algorithms then work to create a detailed article with various sections.

User Control and Flexibility

Users are not just passive recipients of AI-generated content. They have significant control over the output. You can ask the AI tool to rewrite, reformat, or even remove specific sections of the page. Additionally, you can add new sections by prompting the tool to write about particular subtopics. This flexibility ensures that the final product aligns closely with the user’s needs and preferences.

Perplexity AI’s new feature also simplifies the process of finding and inserting relevant media items such as images and videos. This capability enhances the visual appeal and informativeness of the pages, making them more engaging for readers.

Sharing and Accessibility

All pages created with Perplexity AI’s new feature are publishable and searchable through Google. This means that once you share the link to a page, other users can access it and even ask follow-up questions on the topic. This interactivity adds a new dimension to information sharing, fostering a more dynamic and engaging user experience.

An additional feature allows users to turn their existing conversation threads into pages with the click of a button. This functionality is particularly useful for summarizing lengthy discussions and making the information more accessible.

Perplexity AI's New Feature
Source: Perplexity

Insights from Perplexity’s Head of Design

The Vision Behind Perplexity Pages

Henry Modisett, Perplexity’s head of design, has been instrumental in bringing Perplexity AI’s new feature to life. With over eight years of experience working as a product designer at Quora, Modisett brings a wealth of knowledge and expertise to Perplexity AI. He emphasized that the company’s goal was to utilize its core technology to make Perplexity a more sharable research tool.

User Experience Considerations

Modisett also highlighted the challenges involved in ensuring a pleasant user experience while the AI engine compiles the page. Although the AI starts answering the question instantly, it takes a couple of minutes to complete the page. Designing animations and other user interface elements to keep users engaged during this wait time was a key consideration.

The Impact of AI-Generated Content

Content Curation vs. Generation

There has been much debate about how AI-generated content will impact areas like blogging, journalism, and the web at large. Perplexity AI positions its new feature as a tool for information curation rather than content generation. Users have significant control over the content, deciding what the page is about and how it is organized.

The Human Element

Modisett believes that while AI provides the framework, the human element is crucial in creating a great page. Users’ decisions and preferences play a significant role in shaping the final product, ensuring that the content is both informative and engaging.

In conclusion, Perplexity AI’s new feature, Perplexity Pages, is set to revolutionize the way we interact with search queries. By transforming search results into detailed, customizable, and shareable web pages, Perplexity AI is pushing the boundaries of information dissemination and content creation. This innovative feature not only enhances user experience but also opens up new possibilities for collaboration and knowledge sharing. As this feature continues to evolve, it promises to make a lasting impact on the digital landscape.